2020 closes for the Italian tile industry with sales down 3.9% to 391 million sqm. Exports held up, scoring -2%. Production collapses.
Preliminary estimates point to 2020 sales of between -1% and +2% of the 2019 figure thanks to exports to the USA, Germany, France, Saudi Arabia and the UAE
In the first nine months of 2020 US tile consumption dropped 11.6%, US production lost just 1.5% while imports fell by 15,8%
With China’s exit from the market, Spain, Italy, Turkey, Brazil and the newcomers saw increases in sales
The Italian ceramic industry, considered a sector of “strategic importance as it is strongly export-oriented” has been given the go-ahead to resume production activities as of 27 April.
Confindustria Ceramica and the trade unions have already signed a protocol to guarantee the resumption of ceramic production in complete safety. Industrialists call for factories to be reopened as soon as possible.
In 2019, U.S. ceramic tile consumption declined for the first time in a decade to 273.2 million sq.m. (-5,4% on 2018). This affected both the domestic production (83 million sq,m, -4.8%) and imports (193 million sq.m, -5.5%), with China dropping by 36.4%.
The Spanish ceramic tile industry recorded a 4% growth in turnover in 2019 to 3,740 million euros, thanks to the strong performances both on the domestic market (+8) and on the exports markets (+3%). Production fell to 503 million sq.m (-5%)
In 2019, production and sales remained stagnant at 409 million sq.m. Non-European markets saw the biggest falls, while the domestic market made a slight recovery.
Production and exports will continue to grow. The new challenge comes from the introduction of 42.9% antidumping duties on Indian tiles in the Gulf States.
From 2015 to 2018, Turkish ceramic tile exports have grown steadily to 100 million sqm, representing 30% of national production.
With the adoption of countervailing and antidumping duties on Chinese tile imports in the US, the race is on for both US tile manufacturers and all the other supplying countries to win a slice of the 64.3 million sq.m of Chinese products.