The new study by Acimac Research Department examines the 2015-2017 economic and financial data for 345 companies, of which 75 operating in Italy, 72 in Spain and 198 in other countries worldwide.
The Mexican Group’s CEO confirms good progress last year, as well as a growing interest of the US customers for Vitromex USA’s ceramic tile range.
According to Victor D. Almeida (Chairman & CEO of the Mexican Group) the US market should offer good opportunities for growth in 2019 and over the coming years.
The company, which started its facility in Lebanon (TN) just 2 years ago, is installing new lines for the production of porcelain tiles.
Coverings 2019 will be the venue for the US market launch of the social media and web campaign entitled “The values of ceramic”.
Despite the moderate contraction in sales, in 2018 Del Conca USA invested in the expansion of the range with new technical products aimed at the commercial construction sector.
With an investment of almost $70 million, StonePeak (Crossville) started up the production of 300x150 cm porcelain slabs with various thicknesses.
The Italian group (in the USA with Florida Tile) is confident that their US Business Unit will see moderate growth this year after a disappointing 2018.
Mohawk Group has launched the new Panoramic Porcelain Slabs, and started a new plant in Tennessee for the production of Quartz Slabs.
According to TCNA forecasts, in 2019 overall sales of US ceramic tiles will be flat or experience low, single-digit growth.
Confindustria Ceramica Chairman Giovanni Savorani describes the various factors that have contributed to the slowdown of the sector as well as the measures that have been put in place to exploit new opportunities.
US tile consumption grew just 1.2% in 2018 to about 288 million sq.m. Domestic sales of US tile dropped to 84 million sq.m, while imports rose to 205 million sq.m (+5%), mainly from China, Spain and Brazil.