The first “Ceramics: what’s next?” webinar was a success


Almost a thousand registrations and 572 connected people are the successful figures for the first webinar hold on 2 and 4 December. Speakers included Luca Bazzani (CEO of System), Matteo Federici (GM of Sacmi’s Tiles BU), Barbara Franchini (CEO of FM) and Paolo Lamberti (Vice Chairman of Acimac).

Watch the webinar again here.

The first Tecna Next webinar entitled “Ceramics: what’s next? Visions and opportunities for the ceramics of the future” was a success beyond expectations, with almost a thousand registrations and 572 connected people during the live streaming in both Italian and English on 2 and 4 December.

Protagonists of the event were Luca Bazzani (CEO of System Ceramics) and Matteo Federici (General Manager of Sacmi’s Tiles Business Unit), who provided their views on the current situation of the ceramic industry and the main drivers that will support the future development of the sector: New Technologies, Digitalisation, Materials, Sustainability. They were followed by Barbara Franchini (CEO of FM), who presented FM’s newest patent, an innovative solution for the air extraction and filtration that eliminates powders, bacteria and viruses, included the Corona virus.

Participants were welcomed by Acimac’s Chairman Paolo Mongardi, Director Mario Maggiani and Vice Director Gian Paolo Crasta, as well as by IEG’s CEO Corrado Peraboni.

The webinar also included the participation of Paolo Lamberti (Vice Chairman of Acimac), who presented the next events organised by Italian design firms.

This first webinar, as well as the next ones of the series “Ceramics: What’s Next?”, was organised by Ceramic World Web.

If you missed the live streaming or want to watch it again, click on the video here. 

The next Tecna Next webinars

“Ceramics: what’s next? Visions and opportunities for ceramics of the future” kicked off the packed programme of webinars which, from January onwards, will provide in-depth analysis of the most topical issues in the field of ceramic production, including antibacterial surfaces, the latest advances in finishing technologies, advanced smart factories, new developments in green processes, technologies for the production of sanitaryware and bricks, and new raw materials for highly innovative products.

The following is the programme of events.

  • January
Safe ceramics: Antibacterial surfaces
  • February
Developments in ceramic surface finishing
  • March
Digital factory 1: From remote support to remote testing
  • March
Digital factory 2: 100% digital ceramic surfaces
  • April
Digital factory 3: Increasingly smart logistics
  • April
Sustainability 1: Green technologies and processes in ceramics
  • May
Sustainability 2: Energy saving
  • June
Technical innovations for sanitaryware production
  • June
New raw materials for innovative ceramic products
  • July
The future of body preparation
  • July
Technical innovations for brick and roof tile production


Stay tuned!