SITI B&T Group’s Fuorisalone devoted to aesthetics


From 20 September to 8 October, Siti B&T Group’s Fuorisalone event will be back in the bt-Space showroom in Ubersetto

To mark its 60th anniversary, from 20 September to 8 October Siti B&T Group will be reopening the doors of its bt-Space in Ubersetto (Modena) for the Fuorisalone, an event that confirms the group’s focus on the close links between technology and aesthetics. The completely renovated showroom will display ceramic slabs for floors, walls and furnishing accessories, all produced using the Formigine-based Group’s flagship technologies and distinguished by their unique aesthetic effects.

Visitors who have booked to take part will be able to get a close-up view of the five new collections of slabs produced using SUPERA® pressing technology: VENA3D® for through-body veins, PORFIDI for through-body flakes, CLOUD for micronised flakes, STONE with layered veins combined with flakes, and the innovative new CALACATTA 3D system for matching through-body veins with digital decoration.

A corner of the Fuorisalone will be devoted to the Automobili Lamborghini Surfaces collection, large-format mineral stone surfaces designed by Automobili Lamborghini and produced by Idylium, the brand owned by Spanish company Best Surface for which SITI B&T acts as the technological partner for the entire production process, from preparation through to the end-of-line stage. The bt-Room will also be reserved for Idylium’s latest collections.

The next stop on the tour will be the Docks, the Digital Design showrooms featuring the latest innovations and trends in ceramic design which will be on display simultaneously at Cersaie (Hall 33, stand C34/D23).

During the Fuorisalone event, guests will also have the chance to visit bt-LAB, the Group’s Technology Centre in Formigine, where the SUPERA® line for the production of large slabs with VENA3D® through-body technology will be in operation.